Giselle Demers

Image & Style International

Professional Training Programs

Start your professional journey with one of our signature training programs, thoughtfully designed to help you build a rewarding career in Colour Analysis or Personal Styling. Whether you’re seeking a new direction or expanding your existing services, these programs offer the structure, clarity, and hands-on experience needed to succeed with confidence.

“Hands-on colour analysis training session with a student practicing draping techniques during the Certification Program in L’Assomption, Québec.”

A Growing Market with Unlimited Potential

The demand for Colour Analysis and Personal Styling has never been stronger.
The 50+ demographic remains the fastest-growing and wealthiest population segment — with more than 40 million baby boomer women actively seeking better fashion, colour, and wardrobe solutions. This group values expertise, credibility, and personalized guidance, making professionally trained consultants highly sought after.

At the same time, a new generation is embracing colour and personal image with remarkable enthusiasm.

A New Generation Is Embracing Colour Analysis

Young adults exploring colour and style, representing the new generation embracing colour analysis.

Social media has transformed Colour Analysis into a global movement.
Women in their 20s and early 30s are discovering the power of colour like never before, driven by viral content on TikTok, Instagram, and YouTube. Hashtags such as:

  • #coloranalysis
  • #seasonalcoloranalysis
  • #colorconsultant

have generated billions of views, inspiring younger audiences to explore their personal palette and refine their style.

This new generation is actively seeking:

  • personal colour analysis
  • capsule wardrobe guidance
  • makeup and hair colour recommendations
  • styling advice aligned with their season

With both baby boomers and Gen Z/Millennials fueling demand, Colour Analysis has become one of the most in-demand image services today — offering exceptional opportunities for trained professionals.

Explore Our Programs

Discover two signature training paths designed to elevate your expertise and open the door to a fulfilling, client-focused career:

With over 20 years of experience — and students traveling from across Canada — Image & Style International is recognized for delivering premium, results-driven training in Colour Analysis and Personal Styling.

Each program blends theory, hands-on practice, and personalized mentorship to ensure you graduate with confidence, clarity, and professional-level skills.

Ready for a New Career or Looking to Expand Your Services?

Whether you’re seeking a meaningful new career or looking to elevate your existing business, our professional training programs are designed to help you become fully operational with confidence, clarity, and skill.

We proudly welcome:

  • Individuals seeking a fresh, fulfilling professional path
  • Established image professionals
  • Estheticians, spa specialists, and wellness practitioners
  • Hairdressers and colourists
  • Fashion boutique staff
  • Health and wellness centers
  • Dating and matchmaking consultants
  • Anyone passionate about helping others look and feel their best

Each program is structured to meet you exactly where you are.
You’ll gain the knowledge, hands-on experience, and practical tools needed to offer these services with professionalism and ease — whether you’re starting from scratch or expanding your current expertise.

Giselle providing hands-on guidance to a client, demonstrating her warm and professional approach as a trainer

Meet Your Trainer

Giselle Demers, AICI, director of Image & Style International (L’Assomption, QC), has been offering professional training in Colour Analysis and Personal Styling since 2008.
Her journey began in 2005 under the mentorship of industry pioneer Karen Brunger, whose influence shaped the foundation of her expertise and her commitment to excellence.

With more than 20 years of experience, Giselle brings a warm, intuitive, and highly professional approach to every training session. Her teaching style blends structure, clarity, and hands-on practice — ensuring that each student receives the same high-quality training she once received herself.

Her mission is simple:
to help you graduate with competence, credibility, and the confidence to succeed.

Learn more about Giselle, your trainer →

Why Train with Image & Style International?

Choosing the right training program is essential — and at Image & Style International, you receive far more than technical instruction. You gain a complete professional foundation, built on excellence, mentorship, and real-world experience.

Our programs stand out because they offer:

  • Training aligned with AICI standards
    Ensuring your education meets the highest level of professionalism in the image industry.
  • Hands-on techniques, demonstrations, and visual tools
    You learn by doing — observing real draping, practicing with guidance, and developing a trained eye.
  • Personalized mentorship and coaching
    You are supported every step of the way, with direct feedback and individualized attention.
  • Ongoing support after your certification
    Your success matters. You’re not left on your own — you receive continued guidance as you begin working with clients.
  • Experienced, certified instructors
    Learn from professionals who have built successful careers and understand what it takes to thrive.
  • Training available in French and English
    Choose the language that supports your learning and confidence.

This is a training experience designed for transformation — both for you and the clients you will soon be serving.

Here’s Why It’s Worth It

Choosing this program isn’t just about learning a skill — it’s about stepping into a fulfilling career with real, measurable results and long-term earning potential.

  • Rapid Return on Investment: Many graduates earn back their training investment within the first three months of offering professional colour consultations. With session fees typically ranging from $285–$500, just a few clients can generate significant returns.
  • Growing Market Demand: Colour analysis is experiencing a major resurgence, driven by sustainability trends, personal branding, and the influence of social media platforms like TikTok and Instagram.
  • Recognized Certification: Your certification positions you as a trusted expert, giving you instant credibility and helping you attract clients with confidence.
  • The Power of Colour: Research shows that 62%–90% of first impressions are based on colour alone. Clients value your ability to guide them toward colours that enhance their presence and impact.
  • Scalable Business Model: Expand your services with group workshops, corporate sessions, virtual consultations, or online courses — creating multiple revenue streams as your business grows.
  • Proven Graduate Success: Many graduates launch successful businesses within months, earning consistent income and building loyal client bases who return for ongoing services.

Professional Colour Tools

Students who wish to explore the Professional Colour Analysis Kit or individual colour tools — either before or after their training — may do so through my authorized affiliate link with the International Image Institute. These are the same high-quality tools I use in my own practice and during training sessions.

Explore Professional Colour Tools → 

This link provides convenient access to the full range of professional drapes, swatch wallets, and accessories trusted by certified consultants worldwide.

It All Starts With Colour

Your training journey begins with Colour Analysis.
Colour is not only the foundation of all image work — it is also essential for professionals such as hairdressers, who already possess strong knowledge of colorimétrie. By adding Colour Analysis to their expertise, they gain the ability to select hair colours with even greater precision, ensuring perfect harmony with each client’s natural colouring. This becomes a highly valuable, differentiating service they can offer.

Colour mastery is equally important for makeup artists, who must understand depth, temperature, and chroma to choose the most flattering tones, intensities, and finishes.

When colour is mastered first, every other aspect of image work becomes clearer and more intuitive.
This is why the Colour Analysis Mastery Certification is the core of your training. Once this foundation is in place, you can confidently expand your expertise with Personal Styling.

Each program builds on the next, giving you the structure, skills, and confidence to work professionally with clients.

Colour Analysis Mastery Certification

Giselle’s Guiding Principle
“I love many colours, but not every colour loves me.”
This simple truth is at the heart of colour analysis. It reminds us that while we may be drawn to certain shades, the colours that truly honour our natural features are the ones that create harmony, clarity, and presence. This principle guides every consultation and every training session — helping students develop a refined, professional eye for colour.

Become a certified colour expert and learn to deliver transformative, professional-level colour consultations using industry-standard drapes, tools, and hands-on techniques.

This immersive program teaches you how to:

  • Perform accurate seasonal draping
  • Identify undertones, intensities, and value contrasts
  • Recommend the best hair colours for each client’s natural colouring
  • Select makeup shades that harmonize with the client’s palette
  • Guide clients through wardrobe, makeup, and hair colour choices
  • Build a confident, structured consultation process
  • Work with real clients using professional tools

You’ll graduate with the clarity, precision, and confidence needed to offer high-value colour analysis services — whether you’re launching a new career or expanding your existing practice.

Learn more about the Colour Analysis Mastery Certification →

Personal Styling Add-On

The Personal Styling Add-On is available exclusively to students who have completed the Colour Analysis Mastery Certification. Because colour is the foundation of all image work, mastering it first ensures that every styling decision becomes clearer, easier, and far more accurate.

Once colour is established, styling becomes a natural extension of your expertise.
In this module, you will learn how to:

  • Translate colour knowledge into wardrobe decisions
  • Identify silhouettes that enhance natural proportions
  • Build cohesive, functional outfits and capsule wardrobes
  • Evaluate patterns, textures, and accessories with intention
  • Support clients in expressing their personality through clothing

This add-on allows you to offer a complete, harmonious image service — grounded in the strong colour foundation you’ve already mastered.

Take the Next Step

Choosing the right training program is an important decision — and I’m here to help you make it with clarity and confidence. Whether you’re beginning a new career or expanding your existing services, I’ll support you in selecting the option that feels right for your next step.

Start your career-changing journey today.